I.C.E. Automotive is a predominantly engine-focused business established in 1984 by Rob Loaring. Sustained efforts in the development of multi-stage nitrous oxide systems saw significant success in the field of Pro Modified drag racing in both the U.K. and U.S.A. National championship victories were achieved throughout the 90s with four different drivers and, with a further victory in 2000, a change in direction was taken with a diversification into the world of circuit racing. Successes have included:
- 2002/3: SRGT Challenge – Cobra replicas
- 2004: British GT – Master Motorsports Ultima – 2005 : NFAA Drag Racing – ‘Havoc’ altered
- 2006: British Drag Racing – Twin-turbo street racing
- 2007: FIA Historic Sports Cars – Lister Chevrolets, Sunbeam Tiger, Jaguar E-Type
- 2008: FIA Historics, British GT – V10 Dodge Vipers
- 2009: FIA Historics – Listers, Sadler
- 2010: British Drag Racing – Twin-turbo street and Pro Modified Racing
- 2011: FIA Historics – McLaren
- 2012: FIA Historics – Bizzarrini
- 2013: ‘Apache’ – First UK-built Nostalgia Fuel Funny Car completed and debuted